Category: Retailing

Table of Contents Introduction Main text Conclusion References Appendix Introduction Generation Y (Millennials) have confused many informed retailers for longer than a decade. They are characterized as those born within the early 1980s and the late 1990s (Fry, 2020). Most importantly, Millennials are currently the largest generation (Fry, 2020). Overall, about seventy-five million United States…

Summary Bower’s case study focuses on the measures that the management of Marcs & Spencer took to restore the company’s image as a retail power. Founded in 1884, the firm has had numerous periods of decline and growth. For example, despite its progress at the beginning of the 20th century, M&S faced major challenges in…

Improving the design of a retail chain is an essential step toward enhancing the company’s competitiveness and performance rates in the global economy (Mangan, Lalwani, & Butcher, 2011). Since the retail chain design defines the speed and quality of the product and raw materials delivery, its configuration aimed at meeting the current standards and even…

Retail is one of the industries that has undergone the most dramatic transformation in the last couple of decades. The rapidly evolving business environment presents plenty of opportunities for forward-thinking retailers. The rise of the digital age has changed societal expectations. Today’s customers who have had a taste of the convenience that online shopping has…

Table of Contents Introduction Pay by Touch Method RFID Technology Conclusion Bibliography Introduction Retail forms or combinations are money spinners for owners and shareholders, but carry a high degree of security and monitoring risks. A certain portion of profits of such businesses is eroded by damages, pilferages, storage losses, and lowered inventory controls, resulting in…

Table of Contents Company Profile Product Selected Non-Store Retailing Mobile Phones Section Other Services Remarks References Fortune 500 is a list of companies from around the world irrespective of their business and customer base which are considered to be major corporations based on the variable i.e. their sales revenue. This list is published in Fortune…

Table of Contents Introduction Location Operational procedures Goods and services offered Pricing tactics Promotion methods Conclusion Works Cited Introduction Strategy mix is essential for developing a company. Without accurate retail strategy no organization can work. Location, operating procedures, goods and services offered, pricing tactics and various promotional methods are very essential factors for development of…

Table of Contents Introduction Public Transport ParkNShop Hong Kong Conclusion References Introduction Hong Kong is a bustling city with many services available to its residents and tourists, from public transport to retail. However, despite the many benefits of these services, they also face many issues and challenges. Addressing these challenges requires a combination of strategies,…

Introduction SuperValue retail chain of groceries has been in operation for 135 years offering a wide range of products that include grocery, Pharmacy and supply chain operations across the country. It operates approximately 2500 stores and about 2500 affiliated retail shops through the company’s supply chain operations. Currently the chain stores are grappling with the…

Table of Contents Executive Summary Methodology Theoretical Framework Literature Review Preliminary results References Executive Summary The idea of interactive media is commonly applied in the marketing sector to arrest human intelligence through store imaging (Lievrouw and Livingstone 2002). Advertising products and services is a significant approach for businesses since it helps them create interest and…