Apple Inc.’s Business Strategy and Competition

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Annotated bibliography

Aljafari, A. (2016). Apple Inc. industry analysis: Business policy and strategy. International Journal of Scientific & Engineering Research, 7(3), 406-441. Web.

Aljafari’s article gives details about Apple Inc.’s business strategy and policies that make the firm more competitive than Microsoft, Google, and Samsung among other top competitors. For instance, the firm’s online and retail stores enhance customers’ buying experience. In addition to acknowledging some ethical issues threatening the success of the information technology corporation, the writer takes time to assess Apple, Inc.’s strengths, weaknesses, threats, and opportunities to determine its sustainability. As well as identifying the issues undermining the corporation’s success, the information included in this study might inform the firm’s stakeholders’ decisions. Incorporating the outcome of the SWOT analysis and the facts contained in other sources ensure that the firm beats its significant competitors and enhances understanding of Apple, Inc.’s efforts to follow a sustainable path. Therefore, the content of this publication is applicable in determining the success of the global company and warrant that students achieve their course’s objectives.

Feeley, E. (2020). Can David really beat Goliath? A look into the anti-competitive restrictions of Apple Inc. and Google, LLC. The University of Cincinnati Intellectual Property and Computer Law Journal, 6(1), 1. Web.

This article assesses how Google, LLC, and Apple Inc. succeed in beating their significant competitors despite their controversies. These two companies are influential in promoting society members’ existence. Feeley (2020) claims that the two firms have controversial policies regarding the commission rates for developers choosing to place their applications in Google Play Store and App Store for Google, LLC, and Apple Inc. respectively. This journal article’s contents remain applicable in determining Apple Inc.’s sustainable path despite the author comparing the two giant firms in the communication industry. Interestingly, the information included in this article supports Aljafari’s (2016) arguments about the benefits of Apple’s business strategy and policy in making sure that the firm beats its significant competitors such as Samsung. Therefore, scholars can use Feeley’s (2020) findings to facilitate their understanding of the efforts invested in by the multinational corporation to ensure it surpasses potential barriers undermining its successes.

Lockamy III, A. (2017). An examination of external risk factors in Apple Inc.’s supply chain. Supply Chain Forum: An International Journal, 18(3) 177-188. Web.

Although Apple Inc. depends on its effective supply chain management (SCM), Lockamy III (2017) emphasizes on how external risk dynamics influence the suppliers’ significance. Moreover, Apple Inc. takes advantage of Bayesian networks to guarantee that they engage in cost-effective business operations. Interestingly, Apple Inc. uses the Bayesian networks to assess the specific external risk factors influencing the suppliers’ effectiveness. Managers use the graphical model to decide on the potential suppliers for the electronic equipment needed for manufacturing. The information included in this article enlightens the audience about the significance of the Bayesian network in enabling Apple Company to overcome barriers undermining successful SCM. Furthermore, incorporating this article’s content and that of the other selected publications enhances one’s knowledge about Apple Inc, including the management’s alternative approaches to overcome potential threats and weaknesses that might undermine their success. Thus, this academic article is crucial in supporting facts about the Apple Company.

Tien, N. H. (2020). International distribution policy comparative analysis between Samsung and Apple. International Journal of Research in Marketing Management and Sales, 1(2), 129-133. Web.

Tien (2020) endeavors to compare the efforts of Apple and Samsung to expand their international markets. Notably, any multinational firm’s success depends on its global distribution guidelines, with Samsung and Apple considered the leading technological firms. The firms invest a significant amount of their resources to market their products, making them the best firms. Subsequently, the firms need to oversee their distribution systems to make the products accessible to potential customers worldwide. Specifically, both Samsung and Apple have effective international distribution arrangements to ensure they maintain their position at the top. The facts in this article enlighten scholars about Apple Inc.’s international distribution scheme to guarantee the firm the topmost spot in the global market. Significantly, Tien’s (2020) argument makes it significant in ensuring scholars achieve educational objectives. Thus, incorporating facts from this article and the others selected for this assignment is crucial in ensuring that scholars understand how Apple Inc. remains the leading technology company despite the fierce competition it is exposed.

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